Client
Reed in Partnership
Project
Brand development
deliverables
Brand design & development, brand guidelines, iconography, employment office signage and wall graphics, head office wall graphics, print & PPT templates and brochures
This brand refresh for Reed in Partnership makes its purpose clearer and more accessible. It reflects the strength of its leadership and its role as a trusted public service partner, while putting people and impact at the centre. With a simpler, more confident tone, the new brand better shows what the organisation does and the difference it makes.
Client
Reed in Partnership
project
Annual Report 2025
deliverables
Annual Report
This annual report for Reed in Partnership uses circles and clear infographics to bring its impact to life. The circular design reflects connection, progress, and the people at the heart of every service, while simple data visuals make key results easy to understand at a glance. The overall approach is clean, engaging, and focused on telling a clear story—turning complex information into something accessible and meaningful.
Client
CTP
Project
Rebrand
deliverables
Brand guidelines, Exhibition design, templates
The rebrand for the Career Transition Partnership (CTP) updates the identity to better reflect its role in helping Armed Forces personnel move into civilian careers. It simplifies a complex service into a clearer, more accessible experience, making support easier to understand and navigate. The new identity strengthens trust and consistency while shifting towards a more modern, digital-first approach. Overall, it positions CTP as a confident bridge from military service to successful long-term employment.
